Our Mantra is: Effectively Deliver Strategic Communication. That means we begin our approach by understanding our client's vision and strategy, then executing this strategy through all aspects of their communication. That may or may not mean a meeting. It may mean a webinar, a mailing, a charity event, a road tour, or something else.
We utilize pre- and post-event benchmarking comparisons to determine shifts in attitudes, perceptions, and behaviors of your meeting attendees. This full-spectrum, one-of-a-kind meeting measurement service demonstrates exactly how well your event performed in achieving its communication objectives.
The true value of a tool of this nature is the ability to interpret and leverage the data in the meeting itself. ZAP Creative, Inc. has spent the last five years as a strategic partner of the developers, and has created a unique data synthesis model that allows immediate integration of the behavioral measurements into the meeting itself.